Krispy Kreme X PAC-MAN

Krispy Kreme celebrated Pac-Man’s 40th anniversary with a sweet collaboration, launching Pac-Man-inspired treats that I got to design packaging for. My responsibility was to design packaging for the 6-count doughnut boxes to be sold in grocery stores across the U.S. and 4-count doughnut boxes sold in Australia. I also helped with social media and photography concepts to bring the campaign to life, but the most exciting part was being able to see my design in stores!

Here you will see my design contributions to the campaign as well as proposed designs for the 12-count box. Enjoy!