SOCIAL MEDIA CONTENT

My role includes the shared responsibility of managing Shoe Dept. and Shoe Dept. Encore’s social media accounts. This includes taking photos and/or video of product, creating content, planning upcoming posts, researching trends and writing copy. The goal with our posts is to engage shoppers with the intention to get them to our website or a nearby location. As someone with an interest in social media and its marketing benefits, I am constantly looking for new ways to capture our audience’s attention with engaging and relatable content.